- ALL SERVICES
- • Salesforce Consulting Services
- • Managed Services
- • Simplification of Interfaces
- • Data Migration and Processing
- • Architectural Solutions and Scoping
- • Code Review, QA and Support
- • Applications Development
- • Pre-sales and Solutions Consulting
- • Technical Audit and Support
- • Custom Applications Development
- • AI Apps
Twistellar empowers businesses across Africa with expert Salesforce consulting, tailored implementation, and end-to-end CRM transformation built for the continent’s pace of growth
Full-Service Salesforce Consulting Partner in Africa
Salesforce consulting partner in Africa
African markets are moving fast, and the businesses driving that growth deserve a Salesforce partner that genuinely understands the landscape. Twistellar is a Summit-level Salesforce consulting partner with 110+ in-house specialists, 440+ certifications, and hands-on expertise across every core cloud and a wide range of industry solutions. We don’t just implement Salesforce — we shape it around your business, your region, and what you’re actually trying to achieve.
Salesforce Partner since 2017
About Twistellar
110+ in-house consultants
440+ Salesforce certifications
Expertise across all core clouds — Sales, Service, Experience, and niche products: Revenue Cloud, Field Service, Marketing Cloud, Commerce Cloud, MuleSoft, and more
Deep knowledge of Salesforce Industries — Consumer Goods, Manufacturing Cloud, Salesforce for Nonprofits, and beyond
Built for the African Market: Salesforce Consulting Services for Growth-Driven Businesses
Collaborate with seasoned Salesforce consultants dedicated to designing, deploying, and continually refining high-impact CRM solutions alongside your team. Our core mission is clear: to ensure every Salesforce investment translates directly into demonstrable revenue growth and improved operational efficiency.
Our specialists provide measurable results critical to your success, whether by accelerating sales cycles, enhancing marketing effectiveness, optimizing operations, or strengthening customer retention.
Discover our comprehensive service offerings, spanning everything from quick deployments and seamless system integrations to advanced, AI-driven expansions designed to match your scaling ambitions.
Our specialists provide measurable results critical to your success, whether by accelerating sales cycles, enhancing marketing effectiveness, optimizing operations, or strengthening customer retention.
Discover our comprehensive service offerings, spanning everything from quick deployments and seamless system integrations to advanced, AI-driven expansions designed to match your scaling ambitions.
End-to-end Salesforce setup, configuration, and optimization — fully adapted to your business workflows, processes, and industry requirements.
Strategic design of Salesforce products aligned with your long-term vision, ensuring scalability and optimized processes from day one.
Purpose-built solutions for mission-driven organizations to manage donors, fundraising campaigns, and volunteer programs more effectively.
AI-powered capabilities — including Salesforce Agentforce — integrated into daily operations for predictive insights, intelligent automation, and smarter decisions.
Transform raw data into strategic intelligence through custom dashboards and reports that keep your KPIs and business performance visible across every team.
Unified e-commerce experiences across digital channels, with seamless operations across product management, sales, and customer service.
Branded digital communities for customers, partners, and employees — built to foster collaboration, engagement, and self-service.
Streamlined quote-to-cash processes through automated configuration, pricing, and quoting — reducing errors and compressing sales cycles.
Custom applications, automations, connectors, and integrations built on the Salesforce platform — scalable, maintainable, and aligned with your growth roadmap.
A thorough audit of how Salesforce is used within your organization, with actionable recommendations to improve adoption, productivity, and ROI.
Robust connectivity between Salesforce and your existing systems, enabling seamless data exchange and consistent processes organization-wide.
Marketing Cloud Account Engagement implementation and optimization for B2B marketing — from lead nurturing and scoring to conversion tracking at scale.
Intelligent automated workflows that reduce manual effort, eliminate errors, and keep your operations running at peak efficiency.
Built for the African Market: Salesforce Consulting Services for Growth-Driven Businesses
Collaborate with seasoned Salesforce consultants dedicated to designing, deploying, and continually refining high-impact CRM solutions alongside your team. Our core mission is clear: to ensure every Salesforce investment translates directly into demonstrable revenue growth and improved operational efficiency.
Our specialists provide measurable results critical to your success, whether by accelerating sales cycles, enhancing marketing effectiveness, optimizing operations, or strengthening customer retention.
Discover our comprehensive service offerings, spanning everything from quick deployments and seamless system integrations to advanced, AI-driven expansions designed to match your scaling ambitions.
Our specialists provide measurable results critical to your success, whether by accelerating sales cycles, enhancing marketing effectiveness, optimizing operations, or strengthening customer retention.
Discover our comprehensive service offerings, spanning everything from quick deployments and seamless system integrations to advanced, AI-driven expansions designed to match your scaling ambitions.
End-to-end Salesforce setup, configuration, and optimization — fully adapted to your business workflows, processes, and industry requirements.
Strategic design of Salesforce products aligned with your long-term vision, ensuring scalability and optimized processes from day one.
Purpose-built solutions for mission-driven organizations to manage donors, fundraising campaigns, and volunteer programs more effectively.
AI-powered capabilities — including Salesforce Agentforce — integrated into daily operations for predictive insights, intelligent automation, and smarter decisions.
Transform raw data into strategic intelligence through custom dashboards and reports that keep your KPIs and business performance visible across every team.
Unified e-commerce experiences across digital channels, with seamless operations across product management, sales, and customer service.
Branded digital communities for customers, partners, and employees — built to foster collaboration, engagement, and self-service.
Streamlined quote-to-cash processes through automated configuration, pricing, and quoting — reducing errors and compressing sales cycles.
Custom applications, automations, connectors, and integrations built on the Salesforce platform — scalable, maintainable, and aligned with your growth roadmap.
A thorough audit of how Salesforce is used within your organization, with actionable recommendations to improve adoption, productivity, and ROI.
Robust connectivity between Salesforce and your existing systems, enabling seamless data exchange and consistent processes organization-wide.
Marketing Cloud Account Engagement implementation and optimization for B2B marketing — from lead nurturing and scoring to conversion tracking at scale.
Intelligent automated workflows that reduce manual effort, eliminate errors, and keep your operations running at peak efficiency.
Salesforce Consulting in Africa: Your Twistellar Representative
Whether you are planning an initial Salesforce implementation or looking to expand your current platform, Thomas and the Twistellar team are ready to offer guidance and support.
For clients in Africa, Twistellar's regional point of contact is Thomas Hobel, our Chief Executive Officer of Twistellar EMEA. Thomas, who is based in Denmark, provides seamless coordination across time zones and actively works with partners and clients throughout the continent. He serves as a reliable, single point of escalation for both strategic decisions and daily project issues.
Thomas Hobel
Chief Executive Officer
Twistellar EMEA
Twistellar’s Salesforce Success Stories
What distinguishes Twistellar, according to our clients across all industries and markets, is our unwavering commitment to their success, paired with deep technical expertise and consistently clear communication.
Professional services
Salesforce customer success story showcasing Marketing Cloud Engagement, enabling scalable multi-channel customer communications.
Salesforce Marketing Cloud Engagement Implementation Services for Sports Events Brand from South Africa
Chief Technology Officer
"Our business is pretty niche, and what we do is very unique, so explaining our processes to anyone has always been a challenge. That was my biggest worry going into the project. Most companies are used to more “cookie-cutter” businesses, and I was afraid ours would be way harder than anyone expected.
But Twistellar never wavered. Their dedication and willingness to stick with us through all the challenges is exactly why the project turned out to be a huge success.
Boost revenue by automating lead-to-opportunity workflows and empowering your sales teams with AI-driven insights to sell smarter, faster.
Sales Cloud
We offer Salesforce consulting services covering all major clouds and specialized products. Our expertise is particularly deep in niche solutions, which include (but are not limited to):
Twistellar Expertise in Salesforce Products
Deliver exceptional customer support through omnichannel case management and AI-powered service automation.
Service Cloud
Build branded customer and partner portals that elevate engagement, self-service, and collaboration.
Experience Cloud
Personalize marketing at scale — orchestrating customer journeys across email, social media, and advertising channels.
Marketing Cloud
Optimize donor engagement, fundraising operations, and program management for mission-driven organizations.
Nonprofit Cloud
Enhance forecasting and account-based planning, aligning sales and production for greater operational efficiency.
Manufacturing Cloud
Unify customer data from every source to enable hyper-personalization and smarter business decisions at scale.
Data Cloud
Reduce support costs and elevate customer satisfaction by automating service workflows and guiding agents with AI.
Agentforce
Transform CRM data into clear, actionable insights powered by AI-driven analytics and predictions.
Tableau
Simplify enterprise integrations with robust API management that connects Salesforce to every system in your stack.
MuleSoft
Optimize workforce scheduling and dispatch for field technicians, reducing service delivery costs and response times.
Field Service
Power seamless B2B and B2C e-commerce experiences with integrated storefronts and intelligent order management.
Commerce Cloud
Build and manage sophisticated customer loyalty programs that drive retention and maximize lifetime value.
Loyalty Management
Create personalized shopping experiences and loyalty programs that drive repeat purchases and long-term customer value.
Retail Cloud
Automate quoting, billing, and revenue recognition to accelerate deal cycles and sharpen cash flow visibility.
Revenue Cloud
Unify patient data and care coordination to improve healthcare outcomes and deepen patient engagement.
Health Cloud
Why Choose Twistellar as Your Salesforce Partner in Africa
Agile, Efficient Delivery
Our consultants operate within Agile frameworks — Scrum, Kanban, and LeSS — bringing transparency, adaptability, and speed to every Salesforce initiative and reducing time-to-value.
With your dedicated regional contact in CET (Denmark) and delivery teams distributed across multiple time zones, Twistellar keeps projects moving and communication flowing — whether your team is in Lagos, Nairobi, Johannesburg, Cairo, or anywhere in between.
Available Across All Time Zones
Flexible Engagement Models
From full end-to-end project delivery to dedicated teams or staff augmentation, we adapt how we work to match your priorities, timelines, and budget.
We integrate data protection into every phase of our development and delivery. Our approach to securing your Salesforce environment and sensitive business data is proactive and layered.
Security You Can Trust
Commitment to Quality
Every Salesforce project we deliver is built on industry best practices and modern delivery standards — reliable, scalable, and fully aligned with your strategic goals.
Africa is not a single market — it’s 54 countries, each with its own regulatory environment, compliance landscape, and commercial dynamics. We understand this complexity and build Salesforce solutions that respect local requirements while positioning your business to grow confidently across borders and jurisdictions.
Understanding of the Regional Landscape
Summit-Level Salesforce Expertise
As a Summit-level Salesforce consulting partner, we bring years of proven delivery — helping companies from high-growth startups to established enterprises implement, customize, and optimize Salesforce at competitive rates that reflect global value.
Drive Sustainable Growth
By aligning Salesforce with your sales, marketing, and service priorities, Twistellar helps you scale operations, elevate customer experiences, and achieve long-term, measurable growth.
Save Time Through Proven Methodology
Our depth of Salesforce experience allows us to design efficient strategies that prevent costly mistakes, accelerate delivery timelines, and improve platform adoption across your teams.
A Strategic Outside Perspective
We bring fresh, expert eyes to your Salesforce setup — uncovering missed opportunities, streamlining operations, and delivering recommendations grounded in industry best practice.
Maximize Your Salesforce Investment
Our consultants help you extract the full value from your Salesforce platform — faster improvements, optimized processes, and a stronger return on every dollar invested.
Helping African Businesses Achieve More with Salesforce
FAQ: Salesforce Consulting Partner in Africa
A Salesforce Consulting Partner helps businesses in the region plan, implement, customize, and optimize Salesforce CRM solutions. Services typically cover everything from initial strategy and platform design to data migration, system integration, user training, and ongoing support — ensuring Salesforce delivers real business value from day one.
Thomas Hobel, our regional CEO based in Copenhagen, Denmark, serves as the primary contact for all African Salesforce engagements. He coordinates closely with our delivery teams and is available for calls, project reviews, and strategic discussions on a schedule aligned with your local time zone — whether that’s WAT, EAT, SAST, or CAT. Many of our most successful long-term client relationships are maintained remotely, supported by structured communication cadences and a genuine commitment to responsiveness.
Twistellar has delivered tailored Salesforce solutions across a broad range of industries worldwide, including financial services, manufacturing, consumer goods, healthcare, nonprofit, and professional services. We are happy to share relevant case studies and client references from your specific sector.
Twistellar offers Summit-level expertise at rates that are highly competitive relative to the regional market. Our delivery model — combining European quality standards with a globally distributed team — allows us to keep costs efficient without compromising on outcome quality. We provide transparent, project-based pricing tailored to your scope and requirements.
Yes. The Twistellar team is experienced in working with clients subject to regional data handling requirements and compliance frameworks. We incorporate these considerations into every project from the architecture phase onward, ensuring your Salesforce environment is both locally compliant and globally secure.